At HugPup, we’re a small Aussie business based in Melbourne and we’re all about celebrating the bond between people and their dogs in a way that feels truly special.

It all began when our founder went searching for the perfect gift for a fellow dog lover. There were plenty of the usual things mugs, photo frames, the kind of stuff you’ve seen a hundred times but nothing that really captured the love, warmth and everyday companionship our dogs bring us. That’s when the idea clicked: what if you could actually wear your furry best friend close to your heart, in something as comfy and almost as cute as they are?

From that moment, HugPup was born. Today, we create custom dog hoodies that turn your favourite pet photos into wearable keepsakes. They’re stylish, cosy, and one of a kind just like the pups who inspire them.

What Makes Us Different

At HugPup, we're not just printing photos on generic apparel. Each hoodie is a carefully crafted canvas for your unique bond:

Premium Quality

We use ultra-soft, durable fabrics that feel like a hug every time you wear them

Exceptional Design

Each hoodie is thoughtfully designed to showcase your pet in the most heartwarming way

Personal Touch

Every order receives individual attention from our dedicated team of pet-loving designers

Community

When you purchase a HugPup hoodie, you're joining a community of dog lovers who wear their hearts on their sleeves – quite literally! We love seeing our creations out in the wild, so tag us in your photos using #HugPupFam on social media.

Our growing community shares not just a love for quality custom apparel, but a deep appreciation for the unique joy that dogs bring to our lives.